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Soul. Style. Business.          Soul. Style. Business.          Soul. Style. Business.           Soul. Style. Business.

Soul nourishment for the creative, rebel-at-heart entrepreneur
Communication. Art. Style. Energy.

THE AGE OF "BUSINESS AS USUAL" IS OVER.

WE'RE ON THE EDGES OF SOMETHING NEW, AND THE RULES ARE OURS TO MAKE.

Category: Business
This is a new era. Business is sacred soul expression.
August 27, 2021
How to Create a Compelling About Page

Your About page is typically one of the very first things people will click on (after the main front page of your site, obviously). Why is that? Because they're trying to quickly figure out what you do, whether it's relevant to them, and what value they can get out of learning from you/working with you. […]

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August 20, 2021
4 Branding Mistakes to Avoid

DIY is all the rage, and for good reason. (It's so deeply satisfying to look at your creations and know that you did it!) But the realm of design is more complex than it appears at first glance. And while making these branding mistakes isn't the end of the world, it will result in missing opportunities to […]

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August 13, 2021
3 Instant Website Upgrades You Can Make in One Day

If you're feeling like your site is kind of a hot mess, and you're not even sure where to start with it, you're not alone. Which website upgrades should be first? What kinds of upgrades would have the most payoff? And, maybe more importantly, what could you get done if you only have a day […]

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July 30, 2021
How to Determine Your Brand Values

One of the first critical pieces when building a business is to construct your brand's identity. This starts with defining your overall mission, your objectives along the way, and what that means for your clients. Together, those comprise the WHAT of building a brand--but you'll want to define the HOW as well. Your brand values […]

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July 23, 2021
Why You Need a Full Brand (Not Just a Website!)

Why you need a full brand, not just a logo or website alone. (This is where MOST new entrepreneurs get lost! Let's get you off to a strong start.)

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June 3, 2019
Web Design Tips for Aspiring Designers (or anyone looking to upscale DIY)

When it comes to designing for web, style matters. Communication matters. Because I really want the Internet to be a prettier place, visually and energetically, I'm sharing the foundations with you.

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Creative mind? Heart-led entrepreneur? You're my kind of people.

I'm on a mission to help creative entrepreneurs navigate the realms of tech, design, digital media, and business systems and processes, without the "uggghhh" factor.

...And to make the internet a prettier and more integrity-filled place, too, while I'm at it.

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About Elizabeth

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PO Box 766
Plainfield, Illinois 60544
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